About the Project
Liga Dracónica is the official Teamfight Tactics (TFT) competition for Latin America, bringing together the region's top 48 players to compete in a thrilling display of strategy and skill. As the premier TFT event, it represents Riot Games' commitment to fostering competitive ecosystems in the LATAM region.
Brands Involved
This project was made possible through the collaboration of key industry leaders:
Riot Games – The publisher and developer of Teamfight Tactics, driving the competitive scene.
ESL LATAM – A major esports organizer providing operational and broadcast support.
Rincón TFT – A dedicated Latin American TFT community and content platform contributing to the growth of the regional player base.
GLG eStudio – Broadcast experience and design team focused on esports growth.
Approach
Our team at GLG eStudio was responsible for the production and design of one of the official broadcasts for Liga Dracónica. We focused on creating a dynamic and engaging viewing experience that reflects the competitive spirit of TFT.
Vision and Innovation
We aimed to elevate the standard of esports broadcasts in the Latin American region by integrating cutting-edge motion graphics and seamless transitions. Our vision was to create a broadcast that not only showcases the gameplay but also enhances the storytelling aspect of the competition.
User-Centric Design
Understanding the preferences of the Latin American esports audience, we designed the broadcast elements to be visually appealing and culturally relevant. We incorporated vibrant colors and dynamic animations to keep viewers engaged throughout the competition.
Results and Impact
The broadcast received positive feedback from both the client and the viewers, contributing to an increased viewership and engagement during the competition. Our design elements were praised for their professionalism and ability to capture the excitement of the event.
Key Team Members
Ricardo "Lirken" Villegas – Relations & Partnership
Jesús Sánchez - Social Media and Design
Cesar "Killjoy" Benitez – Lead Broadcaster
Jonathan "Awela" Moreno – UI/UX Design & Motion Graphics
