About the Project
The Crown Cup was born from the community’s passion and vision to create a competitive Teamfight Tactics environment that brings players together in face-to-face events. This initiative aimed to provide participants with the thrill of competing on stage, pushing them to strive for excellence.
The journey to bring this event to life took place in Mérida, Yucatán, where a venue equipped with the necessary infrastructure and technology was secured. This allowed for the creation of a fully professional tournament, placing the finalists in the spotlight as the central figures contending for victory.
The Crown Cup stands as a testament to the growth of local esports and the dedication to fostering high-level competition within the community.
Design and Branding
The project involved creating a comprehensive graphic brand for the tournament, including:
Logo Design: A distinctive logo representing the Crown Cup's identity.
Visual Assets: Development of various visual materials for event promotion and in-game integration.
Broadcast Graphics: Designing on-screen graphics for live streaming and event coverage.
Tools and Software
The following tools were utilized in the creation of the Crown Cup branding:
Adobe After Effects: For motion graphics and animations.
Adobe Photoshop: For image editing and compositing.
Adobe Illustrator: For vector graphics and logo design.
Project Contributors
The project was a collaborative effort between:
Luis "Vuko" Espinosa - Anáhuac University esports cordinator
Ricardo "Lirken" Villegas – Relations & Partnership
Jesús Sánchez - Social Media and Brand Design
Cesar "Killjoy" Benitez – Lead Broadcaster
Jonathan "Awela" Moreno – UI/UX Design & Motion Graphics
